{"id":22,"date":"2026-04-10T11:54:10","date_gmt":"2026-04-10T10:54:10","guid":{"rendered":"https:\/\/1stclick.uk\/ppc\/about\/"},"modified":"2026-04-21T12:48:41","modified_gmt":"2026-04-21T11:48:41","slug":"about","status":"publish","type":"page","link":"https:\/\/1stclick.uk\/ppc\/about\/","title":{"rendered":"About Me"},"content":{"rendered":"<div data-spectra-id=\"4a35b908\"\tstyle=\"overflow: visible; --spectra-background-color: var(--ast-global-color-7); --spectra-overlay-opacity: 0.75;\" class=\"spectra-is-root-container alignfull spectra-overlay-color spectra-overflow spectra-background-color spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"vertical\"\t>\n\t\n<div data-spectra-id=\"spectra-mg0h3mh3-s0guaz\" style=\"overflow: visible\" class=\"spectra-overlay-color spectra-overflow wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n\t<p data-spectra-id=\"spectra-2858e0af-prefix\" style=\"--spectra-text-color: ast-global-color-5\" class=\"has-text-color has-link-color spectra-text-color  wp-elements-b60991c3a8a996e8b6247a823fb839bd wp-block-spectra-content has-text-color has-ast-global-color-5-color\">\n\t\tAbout ME\t<\/p>\n\n\n\t<h1 data-spectra-id=\"spectra-2858e0af-title\" style=\"--spectra-text-color: ast-global-color-5\" class=\"has-text-color has-link-color spectra-text-color  wp-elements-30e9bcb163fb53dd52c2fb5a940297e0 wp-block-spectra-content has-text-color has-ast-global-color-5-color\">\n\t\tBuilt on Experience. Driven by Performance.\t<\/h1>\n\n<\/div>\n\n<\/div>\n\n\n<div data-spectra-id=\"ba4423ea\"\tstyle=\"overflow: visible; --spectra-overlay-opacity: 1;\" class=\"spectra-is-root-container alignfull spectra-overlay-color spectra-overflow spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"vertical\"\t>\n\t\n<div data-spectra-id=\"spectra-mg0hbzss-6yh9ee\" style=\"overflow: visible\" class=\"spectra-overlay-color spectra-overflow wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n<div data-spectra-id=\"spectra-mg0hdh5d-b2l3mi\" style=\"overflow: visible\" class=\"spectra-overlay-color spectra-overflow wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n\t<p data-spectra-id=\"spectra-fa3ef711-prefix\" style=\"color:var(--ast-global-color-0)\" class=\"wp-block-spectra-content has-text-color\">\n\t\tbuilding campaigns that generate profitable growth\t<\/p>\n\n\n\t<h2 data-spectra-id=\"spectra-mg4mv1am-hovg2j\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color has-link-color spectra-text-color wp-elements-984f3c18e03104a52f7c474345d5998e wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tLet&#8217;s talk and get your PPC campaigns performing how they should!\t<\/h2>\n\n<\/div>\n\n\n<div data-spectra-id=\"spectra-mg0hdh5f-uarxp9\" style=\"overflow: visible\" class=\"spectra-overlay-color spectra-overflow wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n\t<p data-spectra-id=\"spectra-e3e73980-title\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tHi, I\u2019m\u00a0<strong>Steve Cummins<\/strong>, founder of\u00a0<strong>1st Click<\/strong>\u00a0and a PPC specialist focused on helping businesses generate more leads, more sales and better returns from their advertising spend.\t<\/p>\n\n\n\t<p data-spectra-id=\"spectra-e3e73980-desc\" style=\"--spectra-text-color: ast-global-color-3\" class=\"has-text-color has-link-color spectra-text-color  wp-elements-d8484b0104d999ce23a7b5b09ac1e42d wp-block-spectra-content has-text-color has-ast-global-color-3-color\">\n\t\tWith over\u00a0<strong>15 years of hands-on experience<\/strong>\u00a0in paid advertising, I\u2019ve worked with businesses of all sizes to create, manage and optimise campaigns that deliver measurable growth.\t<\/p>\n\n\n\n<p class=\"has-ast-global-color-3-color has-text-color has-link-color wp-elements-120b67d04c49f51e9c011879ec09dcf9\">From local service companies looking for more enquiries, to e-commerce brands wanting profitable scale, I understand how to turn ad spend into real business results.<\/p>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n<div data-spectra-id=\"127a3733\"\tstyle=\"overflow: visible; --spectra-background-color: var(--ast-global-color-5); --spectra-overlay-opacity: 1;\" class=\"spectra-is-root-container alignfull spectra-overlay-color spectra-overflow spectra-background-color spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"vertical\"\t>\n\t\n<div data-spectra-id=\"spectra-mg0oflsq-6o0szr\" style=\"overflow: visible\" class=\"spectra-overlay-color spectra-overflow wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n<div data-spectra-id=\"spectra-eca68ba6-root\" style=\"overflow: visible\" class=\"spectra-overlay-color spectra-overflow wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n\t<h2 data-spectra-id=\"spectra-eca68ba6-title\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tWhy should you hire me?\t<\/h2>\n\n\n\t<p data-spectra-id=\"spectra-mo8dg0ut-ai0wlm\" class=\"wp-block-spectra-content\">\n\t\tEvery business is different, which is why I never use a one-size-fits-all strategy. I take the time to understand your goals, market, competition, and budget, then build a campaign strategy tailored to your objectives. Whether you need more enquiries, more online sales, or better performance from an existing account, I focus on building campaigns that generate profitable growth.\t<\/p>\n\n<\/div>\n\n\n<div data-spectra-id=\"89f04547\" style=\"overflow: visible;--spectra-overlay-opacity: 1\" class=\"spectra-overlay-color spectra-overflow spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"horizontal\">\n\t\n<div data-spectra-id=\"3401f8c0\" style=\"overflow: visible;--spectra-overlay-opacity: 1\" class=\"spectra-overlay-color spectra-overflow spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n\t<h3 data-spectra-id=\"spectra-ee2b9930-heading\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tTransparent, Honest &amp; Experienced\t<\/h3>\n\n\n\t<p data-spectra-id=\"spectra-ee2b9930-desc\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tI don\u2019t rely on theory &#8211; I\u2019ve spent years managing real budgets, solving real problems and delivering real results.\t<\/p>\n\n<\/div>\n\n\n<div data-spectra-id=\"986cc49c\" style=\"overflow: visible;--spectra-overlay-opacity: 1\" class=\"spectra-overlay-color spectra-overflow spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n\t<h3 data-spectra-id=\"spectra-80e1f61e-heading\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tPersonal Service\t<\/h3>\n\n\n\t<p data-spectra-id=\"spectra-80e1f61e-desc\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tYou deal directly with me. No account managers, no passing you around and no generic agency processes.\t<\/p>\n\n<\/div>\n\n<\/div>\n\n\n<div data-spectra-id=\"spectra-c6cd5b08-e194-4a85-a3d1-ecee7c9226b1\" style=\"overflow: visible;--spectra-overlay-opacity: 1\" class=\"spectra-overlay-color spectra-overflow spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"horizontal\">\n\t\n<div data-spectra-id=\"spectra-10e60ccb-f9f3-4664-9beb-0bd795e545bc\" style=\"overflow: visible;--spectra-overlay-opacity: 1\" class=\"spectra-overlay-color spectra-overflow spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n\t<h3 data-spectra-id=\"spectra-d5c41dd3-5ee2-41be-ab32-57ff74d8f8cc\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tResults Focused\t<\/h3>\n\n\n\t<p data-spectra-id=\"spectra-20315d66-234f-4c5d-85ea-c92cd46da4cf\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tI care about leads, sales, ROI, and growth &#8211; not vanity metrics that look good on paper but mean nothing to your business.\t<\/p>\n\n<\/div>\n\n\n<div data-spectra-id=\"spectra-ad1df126-df6a-43c0-a9fd-138f72d9c62e\" style=\"overflow: visible;--spectra-overlay-opacity: 1\" class=\"spectra-overlay-color spectra-overflow spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n\t<h3 data-spectra-id=\"spectra-57ece1bc-de38-4709-9faa-2bc3ee8c3e5f\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tContinuous Improvement\t<\/h3>\n\n\n\t<p data-spectra-id=\"spectra-53b8ec30-55b4-4dac-91d0-e1ce8e284670\" style=\"--spectra-text-color: ast-global-color-2\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ast-global-color-2-color\">\n\t\tPPC success comes from testing, refining and staying ahead. I actively manage campaigns to keep improving performance month after month.\t<\/p>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n<div data-spectra-id=\"165918a9\"\tstyle=\"overflow: visible; --spectra-background-color: var(--ast-global-color-7); --spectra-overlay-opacity: 0;\" class=\"spectra-is-root-container alignfull spectra-overlay-color spectra-overflow spectra-background-color spectra-dim-ratio wp-block-spectra-container\" data-orientation=\"vertical\"\t>\n\t\n<div data-spectra-id=\"spectra-15bf6267-root\" style=\"overflow: visible\" class=\"spectra-overlay-color spectra-overflow wp-block-spectra-container\" data-orientation=\"vertical\">\n\t\n\t<span data-spectra-id=\"spectra-15bf6267-prefix\" style=\"--spectra-text-color: #ffffff\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ffffff-color\">\n\t\tPrefix for the Footer Call to action section will be here\t<\/span>\n\n\n\t<h2 data-spectra-id=\"spectra-15bf6267-title\" style=\"--spectra-text-color: #ffffff\" class=\"has-text-color spectra-text-color wp-block-spectra-content has-text-color has-ffffff-color\">\n\t\tROI focused freelance PPC management \t<\/h2>\n\n\n<div data-spectra-id=\"spectra-15bf6267-buttons\" class=\"wp-block-button spectra-buttons wp-block-spectra-buttons\">\n\t\n<a data-spectra-id=\"spectra-15bf6267-button\" href=\"#\" target=\"_self\" aria-label=\"Call to Action\" class=\"wp-block-button__link wp-element-button wp-block-spectra-button\">\n<div class=\"spectra-button__link\">Call to Action<\/div><\/a>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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